About Us


alex[a]lexa is a Jakarta based fashion label. We create urban wear for men and women with a playful and quirky twist. Our pieces feature classic silhouettes combined seamlessly with a sports luxe aesthetics and made quirky by our unique take on prints and details. 

It is our definition of formal wear for the informals. 


Featured Products


Clothes as free as your locks. Inspired by one of the most precious adornment of the human body, alex[a]lexa and TRESemme conceived a collection taking on the luxurious properties of lustrous, graceful hair.